Digital strategies accountable to the numbers.
I'm Davide Totaro, founder of Avocado Digital. For over 15 years I have been building paid media strategies for brands and companies: first in agencies, then as Head of Digital, and today working alongside my clients.
Two points of view, one method.
In agencies and media centres, first in the United Kingdom and then in Milan, I worked on digital campaigns for brands such as Avis, Budget, Maggiore, L’Oréal, BTicino, Sanofi and Volkswagen, across search, social, display and video. I also contributed to the strategy of the project I miei segreti in cucina by Bruno Barbieri.
Through these experiences I worked across many areas of marketing, from strategy to planning, from campaign management to results analysis. It gave me a broad background and solid skills, working in competitive markets with significant budgets, where every choice has to be backed by data.
I then moved client-side, taking on a senior digital role at Mohd. I was responsible for strategy, performance and e-commerce, coordinating SEO activities and external partners. This broadened my view of marketing even further, giving me first-hand insight into what companies need and why digital activities must be tied to business goals.
With Avocado Digital I bring both experiences to my clients: strategic consulting with paid media as the engine, where I personally follow every project, from analysis to reporting.
One minute to get to know each other.
Who I am, how I work and what I can do for your company, in my own words.
Book a consultation →Data, clarity, accountability.
Every decision starts from the numbers. Every report can be understood in five minutes and answers one question: what your investment has returned.
Avocado Digital is a member of Asseprim – Confcommercio Milano.
I speak at the association's workshops for entrepreneurs and SMEs, bringing practical digital strategies to local businesses.
View the member profile ↗I have worked with brands and personalities such as
Let's talk about your project.
The first consultation is free: we analyse your channels and I tell you where I would start.